Cute Lingerie. Big Impact.
We’re the go-to indie lingerie brand for sensual and comfy intimates designed to accentuate, not alter, your natural curves. No frills, no wires, no drama. Just beautiful lingerie that loves you back.
Female-founded in London, we aim to honour the force of nature that is female sensuality, all while raising money for important, but often overlooked, women’s charities.
 • SUPPORTING IMPORTANT WOMEN’S CAUSES etc etc •
Collections
We believe in the power of play. Whatever your style, our Mix & Match lingerie collections are designed to help you create a distinctive look that is all yours.

Retrograde

June

Midsummer

Gold Dust

Solar Eclipse
Indie
We stand for nonconformist comfort: a radical, unapologetic celebration of softness, pleasure and play. Whether you are having a date night with your partner or roaming free in your apartment, we believe that cute, comfortable lingerie helps you feel comfortable in your own skin. It’s a love letter to yourself, and an invitation to slip into a relaxed, flirty state of mind, regardless of your age, shape or background.Â
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Wire-free comfort
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Flexible band
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Heaven for smaller busts
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Organic bamboo gusset
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Curve-enhancing cut
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Butter soft elastic
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Ethics &
Few things are as personal as lingerie. Our lingerie starts our day with us; it should be comfortable, effortlessly sexy, and – ideally – reflect our values and beliefs. With us, it’s easy to build your foundation for a more ethical and eco-friendly wardrobe from the inside out.
Sharing is Caring
We take the profits and pour them into a number of not-so-sexy but important women’s+ charities, raising awareness about the issues that are usually hushed or pushed under the rug. Every purchase helps a sister gain back her agency and dignity.
Sustainability is Sexy
We always try to minimise our impact on the environment by using environmentally friendly and ‘rescued’ deadstock fabrics that would have otherwise gone to landfill. Our big goal is to become almost as sustainable as going commando!
Lace is More
Our lingerie is produced here in the UK is very small quantities. Every item is handmade start to finish by one seamstress. Unlike most other brands, we never destroy any unsold stock. Instead, we give it away to women’s shelters and charities.Â
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Pastel Blue Triangle Lace Maia Bralette
$42Add to WishlistAdd to Wishlist -
Multicolour Mesh Racerback Bralette
$50Add to WishlistAdd to Wishlist -
Black Lace Maia Triangle Bralette
$48Add to WishlistAdd to Wishlist -
Black Lace Crossover Longline Bralette
$61Add to WishlistAdd to Wishlist -
Black & Gold Mesh Racerback Bralette
$48Add to WishlistAdd to Wishlist -
Pastel Blue Lace Longline Bralette
$37Add to WishlistAdd to Wishlist